social media

Using LinkedIn to Boost Your SEO

LinkedIn ranks as the number three player in the social media space behind Facebook (550 million) and Twitter (150 million). With over 75 million registered accounts, LinkedIn has long been distinguished as the professional’s online community resource. Over 80% of companies today begin their job recruiting on LinkedIn.

Today, having a LinkedIn account is practically a business requirement so optimizing your account for Seach is importantant. Here a few things you can you do to help search engines stand up and take notice.

BP Crisis Management & How They’re Missing the Boat on Social Engagement

Things probably couldn’t be any worse for BP. Having caused one of the worst environmental disasters in history, under fire by the US Senate Subcommittee, the target of massive public outcry, and still unable to stop 1000s of gallons of oil from gushing into the Gulf of Mexico 28 DAYS AFTER Deepwater exploded, things at BP are pretty bleak.

The White House Gets Naked...Online - using social media to keep voters informed

Further engaging in the online steam engine that helped propel President Barack Obama to the White House, his online communications team loses no opportunity to show the public that THIS OFFICE has a different agenda. Gone are the Cheney/Rove days of clandestine activities and closed-door agendas---welcome the arrival of a totally OPEN governing platform. That's right, you got it, the White House is gettin' naked---online.